Coach Hire Wolverhampton, Birmingham and The West Midlands | Prospect Coaches



Leading Providers of Corporate and School Coach Hire Services in Birmingham, including Stourbridge, Kidderminster, Wolverhampton and the Remainder of The West Midlands

The origins of Prospect Coaches can be traced back to 1956 when our founder Geoff Watts and his wife, Ruby, bought Prospect House on Cemetery Road, Stourbridge. Together, they renovated the property and began trading as a general store. The name Prospect Coaches alludes to the company's roots at Prospect House. 

The following year, Geoff established his first transport business after purchasing a 'London' black cab (the minimum fare at the time was two shillings six pence!), which was operated from the taxi rank in Stourbridge. With a growing family of four children to support, he soon expanded his enterprise, purchasing minibuses which were used to deliver dinners to local schools.

In 1964, history was made as Geoff purchased his first coach – a Sedan. The business later moved to C & V Garage at King St. Wollaston - a series of double decker buses were then added to our burgeoning fleet. As we continued to grow, we bought many local companies, including established names such as Favourite Coaches, High Street Lye and Deluxe Coaches of Enville Street Stourbridge to name just a few. We initially rented the premises of Hayes Coaches, but later bought the property and our company still trades from this address to this day.

These businesses were purchased in addition to the day-tripping licenses required to transport holidaymakers to their destinations; following the deregulation of the transport industry in the 1980s, these licenses were no longer required.

Today, Geoff continues to lead the business and is capably supported by his daughter Rosylnd (Co-director) and her two sons Nathan (General Manager) and Martin (Fleet Engineer). Together, they have the benefit of more than 100 years' experience in the industry and continue to drive the company's success.

The majority of our work is now concentrated in the education sector, although we also provide luxury corporate, international and leisure travel.

The rise of Prospect Coaches is a true entrepreneurial success story, and it is thanks to the continued support of our staff and valued customers (who choose our services time and again) that we have come to be regarded as one of the leading coach hire providers in the region. Why not get in touch today to discuss your requirements?

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